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Lifestyle

For Tommy Hilfiger, I partnered with photographer Turkina Faso to create a high-energy, movement-led shoot that captured the youthful pulse of the brand. The result was bold, expressive, and full of attitude — a vibrant celebration of Tommy’s cultural relevance and fresh aesthetic. In contrast, the Michael Kors campaign, shot by Phillip Waterman, took a more refined, editorial approach. Balancing polish with ease, the creative direction positioned the brand as accessible luxury — elevated yet grounded. Both shoots were crafted under my direction, each tailored to reflect the distinct personality of the brand while maintaining a strong, cohesive point of view.